文章摘要
王珊珊,张理政.基于扩展规范激活理论的共享单车规范使用行为研究[J].安徽建筑大学学报,2022,30():
基于扩展规范激活理论的共享单车规范使用行为研究
Research on Usage Behavior of Sharing Bicycle Based on Extended Norm Activation Theory
投稿时间:2021-08-30  修订日期:2021-10-02
DOI:
中文关键词: 共享单车  规范使用 规范激活理论
英文关键词: sharing bicycle  standardize usage  norm activation theory  
基金项目:2018安徽省教育厅一般项目(SK2018JD11)共享出行方式下城市公共空间的规划研究
作者单位E-mail
王珊珊 安徽建筑大学 艺术学院 253064267@qq.com 
张理政* 安徽建筑大学 经济与管理学院 zhanglz@ahjzu.edu.cn 
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中文摘要:
      不规范的共享单车用车行为给市民的通行带来障碍,也阻碍了共享经济的发展。基于扩展的规范激活理论,利用结构方程模型,研究了自我效能、责任归属、结果意识、个体规范、行为意向等变量对规范用车行为的影响。结果表明,自我效能、责任归属、结果意识、个体规范对规范行为有显著的正向影响。行为意向并不能直接影响规范行为的实施,提高用户的规范行为需多方面措施多管齐下。
英文摘要:
      The non-standardize usage behavior of sharing bicycles not only brings obstacles to the passage of citizens, but also hinders the development of sharing economy. Based on the extended norm activation theory and structural equation model, this paper studies the effects of variables such as self-efficacy, ascription of responsibility, awareness of consequence, personal norm and behavioral intention on standardize usage behavior of sharing bicycles. The results show that self-efficacy, ascription of responsibility, awareness of consequence and personal norm have a significant positive impact on standardize usage behavior. Behavior intention can not directly affect the implementation of standardize usage behavior. Improving users' standardized behavior requires a combination of various measures.
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